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We are a charity made up of people with lived experience direct Our collective vision is to live in communities where people are empowered to live their life to the highest attainable standard.



BSc (Hons)           

Psychology   MBPsS

Derek has an interest in cultural capital and its influence on the social determinants of health and their relationship with health inequality. He has a particular interest in the mechanisms available to help redress the inequality leading to improved quality of life. Emanating from this is the notion of human rights and the capability approach were, capability entitlements are the physical and institutional resources made available by government to make rights realisable. Two important capabilities at the heart of human rights are health and education which are key for a flourishing life.




His role in the development of the Advocacy Practice Award was to pull together the shared experiences of people living with long term health conditions. The development of the award built on their knowledge on how to navigate systems and challenges during difficult times. This included how best to apply policy and legislative frameworks to reconcile issues. Derek incorporated the capability approach into this and viewed vocational education as a vehicle for increasing individual wellbeing, whilst being a mainstay in creating informed advocates utilising a human rights based approach to support others during times of difficulty.



Jed believes everyone should be able to learn how to apply a Human Rights Based Approach (HRBA) and gain an accredited qualification through REACH’s SQA Advocacy practice award. He believes that HRB approach can cut through labels and discrimination and hold duty bearers accountable.

With a history of using services and trying to navigate all their policies and criteria as well as working within NHS and Local Authority structures, Jed believes the Human Rights Based Approach is a bridge for individuals/families and communities to exercise their human rights and responsibilities.

He says “ The work that we have devised, developed and have delivered is pioneering and should be available for anyone who has an interest in social justice and human rights, it’s not good enough just to talk about human rights from some lofty position. Individuals/families/communities have to learn how to apply them with Universal services, NHS, GP, DWP, Social work etc for us all to be equal in Society.”


MA (Hons) Social Anthropology

Freya’s initial interest in campaigning for human rights issues was

sparked from her background degree in social

anthropology. With a focus on global political anthropology and

through extensive research on the topic of death in British society,

Freya developed an interest in researching social issues through

engagement and participation with place and person of interest.

Combined with her personal experience of caring for her father,

Freya discovered the many challenges people face from

government structures which, as she says," become narrow and

limited, creating minority and vulnerable groups".

From these experiences, Freya has developed a passion for making human rights accessible. Through delivering REACH’s course on human

rights, she aims to create a more equal society where everyone’s

voice is heard, and needs are more than adequately met.


MA(Hons) Sociology 

Throughout her academic and personal life, Ariane has always expressed a passion for exploring how and why marginalized groups are treated unfairly within society. During her time at university, she studied how the unequal distribution of social, cultural and economic capital creates widening class divisions, and the impact this has on society as a whole. With a specific interest in the concept of stigma, Ariane researched extensively the role of gender stereotypes within Scottish women’s football, as well as the analysis of language used in the media during the refugee crisis.

In addition to completing her studies, Ariane discovered through supporting close friends and family the difficulties that those with complex and stigmatized health issues face whilst trying to access vital resources. As a result of siloed service structures, it became evident that already vulnerable groups were becoming ‘alienated by the very systems that were put in place to help them’.

With extensive experience in volunteering and working on frontline services herself, Ariane is determined to facilitate lasting cultural change through delivering the Reach Advocacy practice award and Human Rights Based workshops.



LLM; LLB (Hons);

Solicitor (Eng & Wales, New York);  CEDR accredited mediator. 

Shona is a lawyer and mediator, with a background in human rights and social policy. She developed an interest in the criminal justice system and social equality while studying at Glasgow University and worked on the NCH report into the Scottish youth justice system ‘Where’s Kilbrandon Now?’ in 2004. Following this she studied a law masters in New York focusing on international human rights. She has since lived and worked in London, qualifying as a solicitor in 2005, initially working in civil litigation before specialising in human rights and public law. She has worked for Freshfields Bruckhaus Deringer, Hickman & Rose and human rights organisations such as Amnesty International, Newham Monitoring Project and INQUEST where she worked with bereaved families following a death in state custody. She is an accredited mediator in civil and commercial matters as well as housing and community mediation. Shona is a member of the Law Society, The Civil Mediation Council and Scottish Mediation.

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PhD Medical Sciences, PGCert Higher Education, Associated Fellow HEA

BSc (Hons) Adult Nursing

Eve is a Lecturer in Medical Education at the University of Aberdeen with a background in Adult Nursing. As a Lecturer, Eve undertakes the Programme Coordination of a MSc Clinical Education. Within this, Eve delivers specific courses to support the development of knowledge and skills for teaching, facilitating and assessment of learning in healthcare education. Furthermore, Eve continues to advance knowledge and understanding by undertaking and supporting research in this field.


As a registered nurse, Eve draws on her clinical experience working in acute and emergency medicine and the care of individuals admitted to hospital as a result of suffering from alcohol and substance use. Eve explains that this experience has provided an insight into the complexity of the challenges faced by individuals, such as access to support services, associated stigma and discrimination. Drawing from her experiences, Eve stresses the need for further education, understanding and implementation of a human rights-based approach across care providers to support with such challenges.


With this background, Eve’s role as a director is to support with both the development of educational approaches utilised, as well as undertaking research associated with the training for human rights-based advocacy as provided by REACH.


Fellow of the Royal Society, Senior Fellow Higher Education Academ, PhD

MSc Pg. Dip Alc.Drgs (Practice) Pg. Cert TLHE

Pg. Cert Resch.

Cert. Counselling

BA (hons) Psychology & Sociology

Ian Mcphee, Reach Advocacy board member

Dr McPhee is a senior Fellow of the Higher Education Academy, a fellow of the Royal Society of Arts, and is currently a Senior Lecturer based at UWS, specialising in addiction.  Iain has acted as a consultant for both the Scottish and UK government.  Prior to becoming an academic, Iain  worked in a variety of drug services, residential rehabilitation Units, and addiction services.  From 1996-2010 Iain taught at Scottish Police College Tulliallan on their specialist Detective drug training courses.

Iain is a consultant drugs expert witness in criminal cases, providing reports for High Court and Sheriff Courts throughout Scotland, and is external examiner for University of Liverpool, Sociology, Social Policy and Criminology programme, and external examiner for University of Limerick programme in Addiction.

For 30 years his practice and research activity has centred on enhancing understanding of stigma and discrimination in health and social care services with a clear commitment to social justice, health equity and promotion of rights-based advocacy for marginalised and vulnerable populations.  

“I am a Director at Reach Advocacy because I thought I understood human rights-based advocacy, however my time with RA has made me understand that I knew very little, and supporting this organisation allows me to help promote and disseminate understanding of HRBA that can be applied to all individuals in our society”.


Senior Parliamentary and Stakeholder Engagement Adviser at Care Quality Commission

Ayesha has a diverse background in public affairs, policy analysis and strategic communications. She currently leads parliamentary engagement work for the Health and Social Care regulator in England, the Care Quality Commission. 


Additionally, Ayesha has led training on tackling Covid-19 disinformation in South Africa for the UK Government Cabinet Office, whilst also managing advocacy for organisations focused on deaths in custody, conflict resolution and modern slavery. Finally Ayesha is the trustee of a charity which specialises in intercultural understanding and dialogue between Israelis and Palestinians. 


Ayesha’s  diverse background enables her to offer guidance on successful policy influencing, legislative reform and how to build effective campaigns. 


big lottery funded, Reach Adovcacy Scotland funder
Corra, Reach Adovcacy Scotland
alliance-member-logo-Reach Adovcacy Scotland membership
scottish-government-logo, Reach Adovcacy Scotland funder
SCQF, Reach Adovcacy Scotland
SQA approved, Reach Adovcacy Scotland
SQA Approved centre, Reach Adovcacy Scotland
SDS Logo, Reach Adovcacy Scotland
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